Coca-Cola
Coca-Cola's India Value Share Slips Amid Growing Rivalry
Coca-Cola lost value market share in India's non-alcoholic ready-to-drink segment during the April-June quarter, according to its June-quarter earnings statement released July 28. Chief executive Henrique Braun attributed the decline to investment timing, affordability initiatives and a shift in geographic sales mix, with gains in Japan and China offset by losses in India. Company-wide unit case volume grew 5%, driven by India, China, the USA and Brazil, while net revenue rose 7% to $13.4 billion. Reliance Industries' Campa Cola, relaunched in 2023, generated over 4,700 crore rupees in gross sales during fiscal 2026 within an India soft drinks market worth roughly 60,000 crore rupees.
High Court Clears Hindustan Coca-Cola In Pricing Case
India's High Court quashed a decade-old criminal case against Hindustan Coca-Cola Beverages over alleged overpricing of soft drinks at a Domino's outlet in Katra. Justice Rajnesh Oswal ruled that no legal prohibition existed before January 1, 2018 on manufacturers declaring different maximum retail prices for identical packaged goods. Legal Metrology officials inspected the Katra outlet in October 2016 and found a 600ml Coca-Cola bottle selling for 60 rupees, compared with 35 rupees in the open market.
Coca-Cola System Scales Up Refillable Bottle Use Worldwide
Coca-Cola says refillable packaging accounted for 14% of total beverage volume in 2024. Bottling partner Arca Continental invested $23 million in a universal-bottle line in Guayaquil, Ecuador, capable of processing 400 bottles per minute. In France, CCEP became the first soft drink supplier in the country to offer its full range, including Coca-Cola, Sprite and Fanta, in refillable bottles, using a Grigny facility upgraded through a €146 million investment. Additional expansion includes universal bottles in Germany, South Africa and Vietnam, a new production line in Thailand and a €12 million investment from Coca-Cola HBC in Austra.
CCEP Urges Retailers To Stock Premium Schweppes Range
Coca-Cola Europacific Partners is encouraging UK retailers to stock a broader Schweppes lineup as demand grows for premium at-home drinking experiences. Industry judges recently ranked Schweppes as Britain's best-selling soft drinks and mixers brand in the CLASS Report 2026. Core products like Classic Tonic, Slimline Tonic and Lemonade remain steady sellers; newer additions such as Tropical Soda and Cherry Pepper Soda target the sweet-heat flavor trend. Rob Yeomans, CCEP GB's vice-president of commercial development, said that stocking core mixers alongside new flavors helps retailers capture more occasions.
Danone
Danone Reports Strong First-Half Sales Growth Amid Recovery
Danone’s CEO praised what he called a solid first half of 3.5% like-for-like sales growth, strengthening to 4.2% in the second quarter. Volume growth came from a recovery in specialized nutrition sales across Europe, the Middle East and Africa. Americas like-for-like sales rose 4.3%, Asia Pacific climbed 5.2% and EMEA 3.6%. Danone acquired Huel for €1 billion and Australia's Made Group during the six months.
Nestle
Nestle Pakistan A Part Of The Global Peranel Joint Venture For Waters
Nestle Pakistan will join a proposed global transaction creating Peranel, a 50/50 joint venture between Nestle S.A. and Platinum Equity for Nestle's waters and premium beverages business, combining more than 30 brands sold in 120 countries, including S.Pellegrino, Source Perrier, Acqua Panna and Nestle Pure Life. Completion is expected in the first half of 2027, pending employee consultations and regulatory approvals. Nestle Pakistan's water operations fall within the scope of the global deal, though local implementation still requires definitive agreements and Pakistani regulatory clearance.
Other Companies
Vita Pop Soda Brand Launches In US Market
Vita Pop, a soda brand already sold across more than 15 European countries and 5,000 retail locations, will launch in the US in September. Entertainer Armando Christian Perez, known as Pitbull, joined the company as Global Strategic Partner, and products will become available through Amazon, TikTok Shop and the brand's website. Each can reportedly delivers 5g of prebiotic fiber, about 50 calories and up to 70% less sugar than traditional soft drinks, without artificial sweeteners.
Flirt Sparkling Lemonade Turns Fruit Waste Into Drinks
Flirt, a Quebec-made sparkling lemonade, was created by friends who built the brand around rescuing fruit that would otherwise be discarded. Each can contains about 100 calories and uses organic cane sugar rather than corn syrup. It’s made from real pressed fruit that fails to meet retailers' aesthetic standards or shelf-life windows. According to a taste test, the drinks appealed even to people who typically dislike soda, with reviewers describing the flavor as authentic. Flirt uses lemonade as a base because of its familiarity, and the company offers multiple flavors as both standalone drinks and cocktail mixers.
India Orders Major Brands To Drop Energy Label
India's Food Safety and Standards Authority ordered Pepsi, Red Bull, Monster Beverage, Reliance and Hell Energy to stop describing high-caffeine drinks as energy drinks, giving companies a 90-day compliance window. Regulators said no Indian standard exists for the category and that claims a drink vitalizes body and mind were misleading. FSSAI chief executive Rajit Punhani told executives they could challenge the decision in court. India's energy drink market is projected to reach $1.6 billion by 2028, growing 12.6% annually.
Singapore Brand Launches True Cellular Hydration Drink Line
True Social International Corporation of Singapore markets two hydration brands, True Hydration and Cellular Hydration, built around a low-osmolarity, hypotonic formula containing electrolytes and amino acids rather than sugar or sodium. True Hydration comes in a 320ml can with Lemonade/Lemongrass and Unsweetened Lemon Water flavors; Cellular Hydration is a 57ml shot in the same flavors for more portable use. The products contain zero sugar and zero sodium, and are positioned as alternatives to isotonic sports drinks for consumers managing diabetes or hypertension. Company materials describe benefits including reduced fatigue, improved focus and fewer cramps.
7-Eleven Debuts 7-Select Soda Line Nationwide In Stores
7-Eleven’s new 7-Select Soda is a private-label line featuring Cola Classic, Orange Soda and Lemon-Lime Twist flavors. Participating 7-Eleven, Speedway and Stripes convenience stores nationwide will carry the 20oz bottles, priced at $1.99 and featuring a resealable cap. The new range follows the 7-Select Fusion Energy and 7-Select Rehydrate lines launched in 2024.
Kim Kardashian Fronts New Caffeine-Free Energy Drink Campaign
Kim Kardashian stars in a satirical 90-second press-conference-style ad campaign for Update, a caffeine-free energy drink built around paraxanthine, a metabolite the liver produces after breaking down caffeine. Entrepreneur Daniel Solomons launched the brand in 2022. Kardashian became a customer in 2023 before evolving into a co-founder and collaborator on the relaunch. Update avoids side effects linked to theobromine and theophylline, other caffeine byproducts associated with anxiety, nausea and crashes, the company says. Update is sold online and at major retailers including Walmart.
Banagua's Banana Water Rapidly Competes With Coconut Water
Banagua is an organic, non-GMO banana water made without added ingredients, targeting the hydration category. Retailers including Sprouts Farmers Market, Kroger, Albertsons and Erewhon picked up the four-SKU line, which reached more than 3,000 retail doors within four months of launch. Nutrient content, taste and a simple ingredient label are credited for its reception at retail. Bananas are sourced from Thailand, where a facility uses a proprietary enzyme process to extract water, converting leftover pulp and peels into biopolymers for bioplastics. Flavors include Original, Strawberry, Cocoa Vanilla and Blueberry, priced around $3 for an 11.2oz can. Hingham Growth Partners recently backed the company with $5.5 million in funding.
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