Bisleri
Bombay Court Blocks Bislie Water Over Bisleri Brand Similarity
Bombay High Court barred a Karnataka packaged-water manufacturer from marketing products under the name ‘Bislie,’ calling it deceptively close to Bisleri International’s trademark, in a case Bisleri brought against Belaguli Mahalingegowda Kirankumar, who runs Kalabyraveshwara Mineral Water Industry. Judges found ‘Bislie’ differs from ‘Bisleri’ only by dropping the ‘r’ and swapping the ‘e’ and ‘i’. They also pointed to matching colors, layouts and bottle shapes. Kirankumar raised no defense.
Coca-Cola
Coca-Cola Launches Loyalty Platform With Refreshed Supercan Range
Coca-Cola Europacific Partners refreshed its 500ml ‘Supercan’ range and introduced a shopper loyalty platform called ‘The Club’ to coincide with the Premier League season, backed by a £7 million marketing campaign. Coca-Cola Cherry now becomes part of the Supercan lineup for the first time alongside Original Taste, Zero Sugar and Diet Coke. Shoppers scan a QR code and enter a pack code to earn Club Points, unlocking instant-win draws or prizes such as Premier League hospitality, stadium tours and Sky Sports packages. Following the promotion, Coca-Cola plans to keep the 500ml Supercan as a permanent range item.
Danone
Evian Marks Anniversary With New York Celebration Event
Danone brand evian is marking 200 years since it first bottled natural spring water sourced in the French Alps, beginning in 1826, through a ‘200 Years Young’ campaign. A one-night celebration takes place at Brooklyn's DUMBO Archway on August 27, before the US Open begins, featuring interactive installations, French-inspired cuisine and live entertainment. A nationwide sweepstakes at evian200.com sends a grand-prize winner and guest to the tournament with courtside seats, plus a stay at Hôtel Royal in Évian-les-Bains. Five first-prize winners receive a month's supply of evian 200 Years Young rPET bottles. evian is also celebrating four decades as the US Open's Official Water.
Keurig Dr Pepper
KDP Reports Higher Sales Amid Separation Efforts
Keurig Dr Pepper reported higher Q2 sales while continuing its efforts to split into a stand-alone coffee business and a separate refreshment-beverages company. Net sales climbed 75% to $7.31 billion, with sales boosted by the JDE Peet’s acquisition, but shareholder profit dropped to $60 million from $547 million a year earlier. US refreshment-beverage net sales grew 10% to $2.9 billion on volume and pricing gains, while JDE Peet's posted $2.8 billion in sales. Chief Executive Tim Cofer said the company remains on track for its 2026 targets while preparing for an early-2027 separation. Full-year guidance points to net sales of $25.9-26.4 billion.
Monster
Monster Beverage's International Sales Surge In Q2
Monster Beverage's international sales rose 34.6% year on year to $1.16 billion in the second quarter and now contribute about 46% of total revenue, up from 41% a year earlier. Overall net sales rose 20.2% to $2.54 billion, helped by a $48.5 million currency benefit. Monster Energy Drinks, the core segment including Monster Energy, Reign Total Body Fuel, Bang Energy and Storm, climbed 21.6% to $2.36 billion. Strategic Brands, covering Predator, Fury and energy labels acquired from Coca-Cola, brought in $143.7 million, up 10.6%.
Nestle
Nestlé Sells Half Of Waters Business To Platinum
Nestlé is divesting half of its Waters division through a joint venture, selling a 50% stake to Platinum Equity to create Peranel, a standalone company with more than 30 water and beverage brands. Morningstar analyst Diana Radu said the structure lets Nestlé step back from “a lower-growth, lower-margin business” while keeping upside exposure. Morningstar values Peranel at €4.9 billion, calling the figure low given premium names such as Perrier or S. Pellegrino, though Radu said it reflects thinner margins and continued oversight of Nestlé Waters' sourcing practices in France.
Other Companies
Sunkist Launches New Isotonic Water C In Indonesia
PT Wahana Pronatural Tbk’s new citrus-flavored hydration drink in Indonesia, Sunkist Isotonic Water C, combines a full electrolyte profile with elevated vitamin C content, positioned to replace fluids lost during activity while helping support the immune system as part of a daily routine. Compared with earlier products, the new release carries a higher electrolyte concentration, which the maker says improves Sunkist's standing within the category. Isotonic Water C joins an existing Sunkist lineup in Indonesia that already includes Lemon Water C and Orange Water C, both of which highlight vitamin C content but also provide isotonic benefits, giving the brand what it frames as a combined vitamin-and-hydration identity.
Nichols Acquires Functional Drinks Brand VITHIT For £64 Million
UK soft drinks manufacturer Nichols, owner of the Vimto brand, agreed to buy functional drinks company VITHIT in a cash deal worth £64 million to strengthen its position in the health and wellness category. VITHIT, founded in 2001 in Dublin, makes reduced-calorie, lower-sugar drinks enhanced with vitamins, in RTD bottles, sparkling cans and effervescent formats. Nichols’s Chief Executive Andrew Milne called VITHIT “an excellent strategic fit” and cited potential to expand distribution across Nichols's customer base. VITHIT generated revenue of €26.5 million in 2025.
GCC Bottled Water Market Reaches $7.5 Billion Mark
Gulf Cooperation Council bottled water sales reached $7.55 billion in 2024, with demand growing roughly 11% a year, according to the GCC Statistical Centre. Growth reflected higher consumer demand, wider health awareness and greater sector investment. Precipitation across GCC countries was 43.8% higher than the 1980-2009 average. GCC-Stat pointed to rainwater harvesting, groundwater recharge and greater use of conventional water sources as ways to bolster water security across the region.
Feastables And Liquid Death Launch Sparkling Water Flavor
Feastables, MrBeast's snack brand, partnered with better-for-you drink maker Liquid Death on a new sparkling water flavor called Peanut Butter Cup, inspired by the Feastables candy of the same name. Each 12oz can delivers 10 calories and 2g of sugar, with no artificial sweeteners, and is described as allergen-free with no actual nuts. Liquid Death positions the drink as a lower-sugar option than typical sodas. A new ad shows MrBeast buying what the spot calls “the world's most dangerous biker bar,” introducing guests to the flavor under the tagline “Because nothing says tough like peanut butter cup.” Peanut Butter Cup will be sold on Amazon and at retailers including 7-Eleven and Five Below until stock runs out.
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