Coca-Cola
Coca-Cola Plans $650 Million Fairlife Expansion In Michigan
Coca-Cola announced a $650 million investment to add production lines at its Fairlife manufacturing facility in Coopersville, Michigan, with construction expected to start later this year and commercial production on the new lines coming in 2028. The expansion adds 245,000 square feet to the site. Coca-Cola is also set to begin production at a new Fairlife facility in Webster, New York, later this year and already operates a Fairlife facility in Goodyear, Arizona.
India's Largest Coca-Cola Bottler May Raise Prices
SLMG Beverages, Coca-Cola's largest bottler in India, could raise some prices if higher packaging costs linked to the Middle East conflict prove difficult to absorb, according to deputy CEO Rahul Kumar. Kumar noted there has been no portfolio-wide price increase in seven to eight years, and that Reliance Industries' revival of the Campa cola brand in 2023 intensified competition. SLMG plans to invest in four new plants, each costing ₹1,000-1,200 crore, over five years, and targets net revenue of ₹10,000 crore in 2026–27.
Swire Coca-Cola Wins Hong Kong Government Water Contract
Swire Coca-Cola was awarded a contract to supply more than 1.46 million bottles of water to Hong Kong government offices, valued at nearly HK$32 million. Following an open tender launched in December, the Government Logistics Department issued the notice, but the award came with strengthened procurement requirements covering document preparation, tender evaluation and contract management to prevent fraud and ensure a stable supply. The department had previously been at the center of a procurement scandal after awarding a HK$52 million water contract to Xin Ding Xin, a firm later accused of misrepresenting the source of its water.
Coca-Cola Partners With Panini For World Cup Bottle Stickers
Coca-Cola North America highlighted a partnership with sports memorabilia firm Panini America that will place FIFA World Cup collectible stickers behind the labels on 20-ounce Coke and Coke Zero Sugar bottles, available from April 20 at select locations. The collection features 12 soccer players including Harry Kane, Joshua Kimmich and Lamine Yamal. CMO Shakir Moin described the broader strategy as "de-averaging at scale", using zip-code-level consumer data to tailor messaging to different fan groups. Coke is also using AI to help its marketing teams align communications with brand guidelines, and is developing an AI-powered daily content activation featuring soccer manager José Mourinho.
Nestle
Nestlé CEO Reaffirms Long-Term Commitment To Chinese Market
Nestlé CEO Philipp Navratil reaffirmed the company's commitment to long-term investment in China, speaking at the China Development Forum 2026 in Beijing, adding that China's consumer market is transitioning from incremental expansion to leadership in food, beverage and technology innovation. Nestlé entered China nearly 40 years ago, runs 23 production factories there and sources more than 90% of ingredients locally. Navratil outlined five global priorities: strengthening the portfolio in coffee, pet food, nutrition, health and food and snacks; driving volume growth; improving efficiency; generating cash; and building a performance culture. He also described AI applications in factory efficiency, product innovation and targeted marketing.
Nestlé Pure Life Launches Vitamin-Fortified Sparkling Drink In Thailand
Nestlé Pure Life launched "Nestlé Pure Life Soda Plus" in Thailand. It’s a zero-sugar flavored sparkling beverage containing high levels of vitamin C and three B vitamins, developed by Nestlé Waters France and tailored to Thai consumer preferences. There are two flavors - Lemon Lime and Lemon Honey – sold in 330 ml cans priced at 20 baht, exclusively at participating 7-Eleven stores through June 2026 before wider distribution. Nestlé said the healthy sparkling beverage segment in Thailand has a market value of 7 billion baht with a 25% growth rate. A marketing campaign including a TV commercial, out-of-home media, influencer activity and over 3 million trial cans is planned for April 2026.
Nestlé Introduces Vital Powdered Drink Brand For Aging Consumers
Vital, developed by Nestlé, is a range of nutritional powdered drink products targeting midlife consumers, set to launch first in Brazil. It offers two blends: a morning routine product containing taurine and B-vitamins targeting energy, focus and strength; and an evening routine product with amino acids and magnesium targeting sleep, muscle mass and skin health. Both contain dairy and plant proteins, fibers, vitamins, minerals and patented bioactive ingredients, and are available in strawberry, vanilla, chocolate and unflavored variants. Vital is the first product under Nestlé's new Smart Ageing global program. Launches in Europe and Asia are planned to follow.
Nongfu Spring
Nongfu Spring Reports Strong Revenue And Profit Growth
Chinese bottled water company Nongfu Spring reported a 30.9% rise in net profit, with total revenue up 22.5%. In the categories, tea beverages rose 29%, functional beverages 16.8% and packaged drinking water sales 17.3%. Gross margin improved 2.4 percentage points to 60.5 percent, attributed to lower procurement costs for PET raw materials, cartons and sugar.
Other Companies
Hajoori Launches New Soft Drink Flavors For UK Retailers
Indian soft drinks brand Hajoori announced six new flavors across its Sosyo, Kashmira and Lemee ranges, along with a new carbonated drinks brand called Opener in two classic Indian flavors, for the UK market. Hajoori, a 100-year-old brand, recently launched into Morrisons supermarkets and is expanding through a new distribution partnership with specialty importer Empire Bespoke Foods. Brand manager Akash Mittal said that 34% of consumers reported typically buying non-alcoholic drinks from convenience stores, and 23.9% of UK consumers reported changing their non-alcoholic drink buying habits ‘a lot’ because of price increases.
Ultimum Limited Opens New Nigerian Facility For Razzl Sodas
Nigerian beverage firm Ultimum Limited is preparing to commission a new manufacturing plant in Aba, Abia State, that will serve as the primary production hub for its Razzl brand of carbonated soft drinks, which includes four variants: Pamplemousse, Cola, Orange, and Lemon. Located in the Osisioma industrial cluster, the facility is expected to improve product availability across southern Nigeria, create hundreds of direct and indirect jobs, and generate opportunities for local suppliers and logistics providers.
Berentzen Acquires Functional Drinks Brand Juma In Germany
German drinks firm Berentzen Gruppe acquired functional drinks brand Juma from Food42tomorrow, with financial terms undisclosed. It marks Berentzen's entry into the functional drinks market, and Juma will sit under its soft drinks subsidiary Die Vivaris Getränke. Juma's Recharge+ product in Germany is to be launched from May at a recommended retail price of €1.79 per 380 ml bottle, in two flavors: lemon and lime, and peach and hibiscus. Recharge+ is described as a tea-based, sugar-free hydration drink combining electrolytes, vitamins and caffeine, and “as an energy tea” it’s an alternative to traditional energy drinks.
Pakistani Juice Brand Fruit Nation Enters Japanese Market
Pakistani fruit juice brand Fruit Nation, produced by Iftekhar Ahmed & Company, entered the Japanese market and is now available at National Azabu, a Tokyo supermarket specializing in premium imported goods. IAC products are currently exported to 17 markets including the United States, United Kingdom, Australia, China and Japan, as well as countries in the Middle East, Africa, Asia and the Caribbean.
Three Families Collaboration Showcases Sri Lankan Beverage Flavors
Three family-led businesses — Sri Lanka's Rockland Group, bar consultancy Mr Lyan, and tea company Dilmah — launched "Three Families," a range of tropical beverage seasonings using Sri Lankan ingredients such as rambutan, lemongrass, calamansi, tamarind and orange pekoe tea. It debuted in the UK and ranked among the top two of The Spirits Business magazine's "Top 50 innovative spirits launches of 2025." The founders said the project aimed to address limited global availability of tropical Asian flavors and to assist bartenders in showcasing those ingredients to wider audiences.
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