Coca-Cola
Arca Continental Expands Coca-Cola Plant In Texas
Arca Continental Coca-Cola Southwest Beverages is investing $168 million in a North Texas expansion, which includes a $74.9 million renovation of its Fort Worth warehouse and production facilities. It will expand the warehouse from 150,000 to 400,000 square feet and add two new production lines in a move that supports North Texans’ growing demand for Coca-Cola products. Despite the expansion, no additional jobs are expected at the Fort Worth plant, which currently employs nearly 900 people.
Coca-Cola Launches Reverse Vending Machines In Odisha
Coca-Cola India launched Reverse Vending Machines in Puri, Odisha, to encourage plastic bottle recycling through a tech-enabled, user-friendly system. It offers rewards via a mobile app for users who deposit bottles, while compacting waste to reduce volume. This follows Coca-Cola’s ongoing public awareness campaign, Maidaan Saaf, which promotes recycling.
BodyArmor Unveils Rebrand And New Campaign
Coca-Cola's BodyArmor rebranded to better stand out in the competitive sports drink market, unveiling new packaging with bolder typefaces and updated fruit imagery to make it more visually striking on shelves. Product benefits are now prominently displayed on the front of the bottle. Alongside the visual refresh, BodyArmor launched the "Choose Better" campaign, featuring athletes like Joe Burrow and CeeDee Lamb, targeting both professional and everyday athletes. It marks BodyArmor’s largest media investment yet, including ads during major events like the Stanley Cup playoffs.
Convenience Stores Thrive In Post-COVID Britain, Says CCEP
New research by Coca-Cola Europacific Partners reveals that nearly 25% of consumers rely more on Britain’s corner shops than other retailers, highlighting the growing importance of convenience stores. This sector remained resilient post-COVID, with over a third of Britons viewing local stores as essential. In 2024, CCEP generated over £317 million in sales from convenience stores, emphasizing the sector’s role in the beverage market. However, competition from supermarkets and online retailers remains a challenge. To stay competitive, over half of convenience stores enhanced their in-store experiences, with many also offering online delivery and additional services like parcel collection.
Keurig Dr Pepper
Dr Pepper Outshines Coca-Cola Among Gen Z
Coca-Cola is no longer the top beverage choice for Gen Z, with Dr Pepper emerging as the new favorite. In a survey by Piper Sandler Companies of 6,450 US teenagers, Dr Pepper claimed 10% of the vote, surpassing Coca-Cola at 9% and Gatorade at 7%. This shift in preference reflects a broader trend, as Dr Pepper surpassed Pepsi to become the second-largest soda brand in the US in 2023. While Coca-Cola still leads the overall soda market with a 19.2% share, the younger generation's preference for Dr Pepper signals potential future shifts.
Monster
Monster Energy Unveils Ultra Blue Hawaiian Flavor
Monster Energy introduces Ultra Blue Hawaiian, a tropical-inspired addition to its popular Ultra line. With a blend of fruit flavors and the signature Monster Energy formula, this zero-sugar drink offers a refreshing and energizing option with just 10 calories. Ultra Blue Hawaiian joins other flavors in the range like Zero Ultra, Vice Guava, Sunrise and Strawberry Dreams, all designed to provide an enjoyable, low-calorie energy boost. It’s available in 16-ounce cans nationwide.
Nestle
Nescafé Launches Espresso Concentrated In Europe
Nescafé introduces its Espresso Concentrated range in the UK, enabling coffee lovers to create barista-style iced coffee at home. With more UK consumers now drinking coffee than tea, the Nescafé Espresso range caters to the growing demand for cold coffee, offering convenience and personalization. Available in three flavors—vanilla, caramel and classic—the concentrate dissolves easily in water or milk, allowing for various iced beverages like lattes or americanos. This innovation aims to attract younger generations, fueling the cold coffee trend. Nescafé plans to expand the product globally, with expectations to generate significant sales in the coming years, marking it as a key growth initiative for Nestlé.
Other Companies
Campa Cola Expands With New Bihar Plant
Campa Cola, owned by Reliance Consumer Products Ltd, is expanding its presence in India with a new bottling plant in Bihar’s Begusarai district. Set on 35 acres, it is part of Reliance's aggressive strategy to grow Campa Cola's footprint in eastern and northeastern India. With an investment of Rs 1,000 crore, the plant will handle both manufacturing and bottling operations. This expansion follows the launch of a similar plant in Assam and reflects Campa’s direct competition with Coca-Cola and PepsiCo. Reliance aims to broaden its beverage offerings and increase Campa Cola's market share, with plans for national and international growth, including the UAE and other Middle Eastern and African markets.
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