Coca-Cola
Coca-Cola Leads In Value And Sustainability Among Soft Drink Brands
Coca-Cola has retained its position as the world's most valuable and strongest non-alcoholic drinks brand, with a brand value of $35 billion, according to Brand Finance. Its continued success is attributed to dynamic marketing efforts, innovative product launches and strategic collaborations, such as its "space-flavored" cola and canned cocktail with Jack Daniel’s. Coca-Cola also holds the highest Sustainability Perceptions Value in the industry, valued at $5.2 billion. Carbonated soft drinks dominate the rankings, with Pepsi, Dr Pepper and Sprite also among the top 10. Pepsi, second to Coca-Cola, saw a 10 percent increase in brand value, reaching $20.2 billion. Nongfu Spring achieved the highest growth, with its brand value doubling to $8.3 billion, driven by the success of its Oriental Leaf RTD tea. The report highlights the non-alcoholic beverage industry's robust growth, fueled by health-conscious consumers and a demand for innovative flavors.
Coca-Cola Opens Largest Distribution Facility In Canada
Coca-Cola Canada Bottling has opened a 230,000-square-foot distribution center in east Richmond, the largest in Canada, capable of moving 100,000 cases of product daily. The facility consolidates operations to enhance efficiency and serves thousands of customers across the Lower Mainland. This expansion is part of Coca-Cola Canada’s $230 million investment to boost growth and distribution since becoming an independent bottler six years ago. The Richmond site, which also includes a new bottling line with eco-friendly blow molding technology, underscores the company's commitment to sustainability by reducing transportation needs by 75 percent. The facility, operating 24/6 with a half day on Sundays, can store up to 1.75 million cases and significantly contributes to the local economy by providing 550 jobs and engaging in community partnerships. Richmond Mayor Malcolm Brodie praised Coca-Cola’s investment, highlighting the benefits of job creation and sustainability. The distribution center is part of the Richmond Industrial Centre, which, when completed, will be Metro Vancouver's largest business park, creating approximately 4,800 jobs.
Other Companies
KEY Energy Drinks Now Available At Erewhon Stores
KEY, an innovative energy beverage brand using ketones for a natural energy boost, has launched its products at Erewhon, the well-known organic and lifestyle retailer. Erewhon is stocking KEY in Pineapple Passionfruit and Ginger Lime flavors across its 10 Los Angeles locations. Known for its strict quality standards, Erewhon selected KEY for its commitment to pure, natural ingredients and health benefits. Unlike traditional sugar-laden energy drinks, KEY offers a cleaner alternative with zero sugar and 80mg of caffeine from natural green tea, paired with L-Theanine for enhanced mental focus. The ketones in KEY, derived from natural fermentation, provide sustained energy without the typical spikes and crashes. Co-founded by industry veterans Karishma Thawani and Tekla Back, KEY is also available on Amazon, at drinkKEY.com and in over 250 retailers in New York. The brand aims to redefine energy drinks by leveraging the body's natural fuel source, aligning with the growing consumer demand for healthier, more effective energy solutions.
GoodBelly Launches Prebiotic Sparkling Water In Three Flavors
NextFoods’ GoodBelly has introduced a new line of Prebiotic Sparkling Water, available in Mixed Berry, Lemon Lime, and Mango Pineapple flavors. These drinks are designed to support gut health with prebiotics derived from blue agave, offering 3g of fiber per serving and containing zero added sugar and no more than 20 calories. The sparkling water is made with real fruit juice and is Certified Organic, Non-GMO, vegan, gluten-free and Kosher. Juan Gluth, Chief Commercial Officer of NextFoods, highlighted the brand’s commitment to health and sustainability with this new product, reflecting the growing consumer interest in gut health. GoodBelly has seen significant growth over the past decade and aims to meet the increasing demand for healthy digestive options. Goodbelly’s Prebiotic Sparkling Water can be purchased on Amazon or at Sprouts Farmers Market.
Franklin & Sons Launches Eco-Friendly Canned Soft Drinks
Franklin & Sons is expanding its soft drink lineup with a new 250ml recycled aluminum can format, launching in three popular flavors: Elderflower, Raspberry and Dandelion & Burdock. Available from August 16th, these cans cater to the growing consumer preference for portable, sustainable beverage options, especially for outdoor events. The shift towards aluminum reflects increasing environmental concerns, as consumers prefer recyclable options over plastic and glass. With a retail price of £12.99 for a 12-pack, these drinks aim to meet the rising demand for premium, eco-friendly choices. The range is vegan-friendly, low-calorie, HFSS-compliant and free from artificial additives, featuring stylish, premium can designs. This move follows the brand's successful launch of Peach & Mango flavor.
Flow Beverage Launches Sparkling Mineral Water Line
Flow Beverage Corp. is set to launch a new line of sparkling mineral spring water in Canada this October, with a US release to follow. The new product range includes unflavored, blackberry and hibiscus, lemon and ginger, and cucumber and mint flavors. This introduction marks a strategic expansion in Flow's product offerings, aimed at meeting the rising consumer demand for premium, health-oriented beverages. Each beverage will be packaged in 300ml 70% recycled aluminum bottles, composed of 70% recycled material.
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