We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.

Beverage Innovation

Tracking The Drinks Marketplace


Coca-Cola Femsa Invests In Acalpulco To Offset Adverse Economic Impact of Hurricane Otis

To help units recover after Hurricane Otis, Coca-Cola Femsa is to invest US$33.5 million in operations in Acapulco, Mexico and support the economic rehabilitation of Guerrero. Funds will be spent on production and distribution facilities, humanitarian aid and supporting small businesses. Since the start of the emergency, Coca-Cola Femsa moved two water treatment trucks to Acapulco and donated over 204,000 liters of water, and delivered 275,000 bottles of water and other drinks. 

Coca-Cola, Other Beverage Firms Prepare For Year Of The Dragon In 2024

In China, the upcoming Year of the Dragon has beverage firms, including Coca-Cola, investing to grab the attention of consumers in the market. Coca-Cola has number of initiatives planned. Gilles Leclerc, president of Coca-Cola Greater China and Mongolia, says the marketplace has changed markedly in just a year, highlighting the growth in catering, on-premise coffee chains and digitization. He added that growth in China will center on four main pillars: consumers' health and well-being, sparkling beverages, juice and ready-to-drink tea and coffee. To engage better with consumers, the company is focusing on adding more fun and innovation to its sparkling drinks, with new flavors and packaging. New channels and price architecture are other areas the company is exploring.  

‘Honest Tea’ Launched In India

In India, Coca-Cola has launched a ready-to-drink tea to offer consumers a broader range of options. The introduction of 'Honest Tea', an organic iced green tea, has resulted from an agreement with the Makaibari Tea Estate, owned Luxmi Tea Co Private Ltd's in Kolkata. There are two varieties: Lemon-Tulsi and Mango. 

Other Companies

Odyssey Wellness Beverages Are Riding The Mushroom Wave

Odyssey Wellness started looking for distributors at the start of last year for its mushroom-infused sparkling drinks. Publix turned CEO Scott Froham down but came back six months later and this year Odyssey has sold almost 10 million cans in 2023. In March, it raised $6.3 million in a Series A round. Odyssey has taken advantage of the growing interest in mushroom-based products as consumers look for functional benefits. Spins data from July indicate that sales of “super mushroom” food and beverages recorded 19.5% growth year-on-year. In 2023 alone, the brand started selling in 1,000 new stores and now has 6,000 retail partners, including over 700 7-Elevens and all 109 Wegmans’ locations across the East Coast. It offers three varieties, including two with caffeine, positioned as better-for-you, and a caffeine-free option for hydration, containing electrolytes and magnesium. 

Gryphon Tea Reformulates Botanically Cold Brew Sparkling Tea Range To Be “No Added Sugar”

Gryphon Tea Company, based in Singapore, has reformulated some of its cold-brewed tea range to be “no added sugar” products. Reformulated options include its Botanically Cold Brewed Sparkling Tea range: Earl Grey Lavender with Strawberry, Osmanthus Sencha with Passionfruit, and Pearl of the Orient with Lychee. Brand founder Lim Tian Wee said: “As the new canned teas with no added sugar tastes as good as the Nutri-Grade C ones, [consumers] feel that it is a no brainer to switch to the healthier version.” Pearl of the Orient with Lychee contains jasmine green tea and aromatic Moroccan pink rose, naturally sweetened by cane sugar and lychee. Lim says a study shows mandatory nutrition labelling on beverages is encouraging consumers to choose lower sugar products. All new formulations of the Cold Brewed Sparkling Tea line will be “no added sugar” products. Gryphon is also present in Malaysia, Indonesia, Philippines, Thailand, South Korea, Japan and Maldives, and it seeks to expand further next year, with China a key target. 

Jones Soda Enters New Category – Craft Dog Sodas

Jones Soda Co. has extended to the pet category with Jones Craft Dog Soda. It contains natural human-grade ingredients with dog-friendly flavors, and functional supplements to support joint health. The initial flavors, Chicken, Beef and Turkey and Gravy, will be sold exclusively at Chewy and jonessoda.com in November, just in time for the holidays, with a broader roll out next year. They are not carbonated and contain no sodium or sweeteners.  


Thai Beverage Sees A Decline In Full Year Profit On Cost Burden

Citing cost pressures and higher brand spending, Thai Beverage posted a 9 percent drop in net profit for the full year to September 30, despite 3 percent growth in revenue. In the segments, there was resilience in spirits, but beer faced an unfavorable market as well as higher costs and brand investment, leading to a 38 percent drop in net profit. Non-alcoholic beverages reported higher revenue but net profit still fell 3 percent; food gained from more people dining in.  
This is an image-free monthly sample. Contact us to get something focused on your business at the frequency you want…