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Beverage Innovation

Tracking The Drinks Marketplace

Coca-Cola

Coca-Cola To List Africa Bottling Company In Amsterdam, Johannesburg

Bottling company Coca-Cola Beverages Africa (CCBA), 65 percent owned by Coca-Cola Co, is preparing for an initial public offering worth around $8 billion. Coca-Cola acquired the stake from Anheuser-Busch InBev’s in 2016 for $3.15 billion. The remainder is owned by Gutsche Family Investments from South Africa. It will be listed on Euronext Amsterdam, with a secondary listing in Johannesburg. CCBA employs 20,000 across 14 countries and contributes 40% of Coca-Cola sales volumes in Africa. 

Asahi, Coca-Cola Team Up For Australia’s First PET Recycling Plant

Coca-Cola and Asahi have built Australia’s first PET plastics recycling facility. The Albury bottle-to-bottle plant cost $45 million and has capacity for some 1 billion bottles a year. Other partners included Pact Group and Cleanaway Waste Management. It was partly funded by the federal and New South Wales governments, with a contribution from the recycling modernization fund, which is involved in around 90 projects. The joint venture group will build a second PET recycling facility in Melbourne, with completion expected next year. 

Danone

Australia, New Zealand Gives Danone B Corp Status

Danone is now the largest B Corporation certified food and drink company in Australia and New Zealand. B Corp certification recognizes companies with higher standards of social and environmental performance, accountability and transparency. Danone is aiming for B Corp 100 percent certification around the world by 2025. Over 60 percent of its global sales are currently covered. The certification is given by B Lab, a non-profit organization founded six years ago in the U.S. Danone Oceania joins more than 4,700 B Corps globally. 

Danone Launches Activia+ Multi-Benefit Probiotic Yoghurt Drinks In North America

Activia+ Multi-Benefit probiotic yogurt drinks contain live and active probiotics to support gut health, and also vitamins C and D, and zinc to help support the immune system. The 3.1-fluid-ounce bottles come in three flavors - Strawberry, Peach and Raspberry – and carry 9 grams of sugar and 70 calories. Supporting the launch is a campaign called "A+ Feels", which is focusing on younger consumers seeking proactive health. It builds on the 2020 Activia "A to Z" campaign. 

Nestle

Nestle USA Invest In New Arizona Beverage Plant

A 630,000-square-foot beverage factory and distribution center in Glendale, Arizona will cost Nestle USA $675 million. It will produce creamers for Coffee mate, Coffee mate natural bliss and Starbucks brands, and will have a water recycling system. It will also have zero waste to landfill and use fully recyclable product packaging from food-safe recycled plastic. Completion is slated for 2024, with 350 jobs planned.

Other Companies

Golden Grail Technology Absorbs Cause Water

Cause Water, a mountain spring water brand from the West Coast that is sold in aluminum bottles and donates 10 percent of profits to activities addressing global plastic pollution, is now a Golden Grail Technology subsidiary. The brand is Golden Grail’s first foray into bottled water. Cause Waters’ founders, Evan and Megan Schwartz, say the deal will allow Cause Water to scale and make an even greater impact. 

Sparkling Hemp Drinks Brand Rhythm Has A New Look

Functional wellness beverage brand rhythm, previously Rhythm CBD Seltzers, has been revamped, with a new formulation and a new look. The beverage now contains 25mg of nano-emulsified, broad-spectrum hemp extract per 12-ounce can, up from 15mg, and three of the formulas have been renamed: rhythm Awake is now called rhythm Energy; rhythm Sport is now rhythm Hydrate; and rhythm Sleep, formerly rhythm Dream, now contains 3mg of CBN isolate, replacing the melatonin used previously. Can labels have brighter colors, a much larger logo, and clearer function messages. The drinks are available direct to consumer, and the company is seeking new wholesale distribution partners in key states - California, Arizona, and New York. The products are vegan, non-GMO, gluten-free, keto-friendly, low in calories and free of sugar.

Two New Variants Join The Waterloo Sparkling Water Line

Waterloo Sparkling Water has added Cherry Limeade, a blend of lime citrus and red cherries, and Blackberry Lemonade, a “twist on classic country lemonade”. The products contain no sugar, sweeteners or calories, but do include non-GMO natural flavors and purified carbonated water. The new beverages are available at HEB, Central Market, Hy-Vee and Whole Foods. Distribution will be extended to Target and other major retailers from April.

Jones Soda Launches Cannabis-Infused Line, Called Mary Jones

Mary Jones is a new brand from Jones Soda, offering cannabis-infused sodas, syrups and gummies. It launches in California at the start of April. Head of marketing, Bohb Blair, says nearly a third of adult Californians shop in dispensaries, which represents a massive market for the products. Blair admits that “health claims aren’t our equity, full flavor is,” and added “we had some conversations early on: Should we be putting CBD in this? And no, it’s not who we are.” After California, the brand has its sights on the Midwest and East, with further states and international expansion down the line. The launch will include 12-ounce bottles of soda infused with 10 mg of cannabis and 16-ounce cans with 100mg, as well as a syrup and gummies. The brand is confident that the new products will not be confused with its non-cannabis lines. The brand’s name is a common nickname for marijuana.
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