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Beverage Innovation

Tracking The Drinks Marketplace

Coca-Cola

Siemens, Squire Coke China Launch Digitalization Initiative

The Munich, Germany-based technology company, centered on manufacturing, infrastructure, and transportation, will work with Swire Coca-Cola on digitalization of Swire’s plant construction, supply chain intelligent management, and training of digital talent. They will also jointly build digital plant benchmarks in the beverage industry to promote digital transformation of Swire Coca-Cola in China and around the world. The manufacturing information system (MIS) customized by Siemens for Swire Coca-Cola was applied to its digital production line in Hangzhou. Swire expects that the new initiative will result in an annual production capacity of 550 million cans of Coca-Cola.

Coca-Cola European Partners Broadens Capri-Sun Lineup With Vitamin-Enhanced Variants

CCEP’s functional Capri-Sun Multivitamin Squash, available in one-liter Orange and Apple & Blackcurrant flavors exclusively at convenience and wholesale stores, contains no artificial colors, flavors. or added sugar, and is enhanced with vitamins. The Apple & Blackcurrant variant contains vitamins B1, B3, B5, B6, and biotin; the Orange variant is also enhanced with vitamins B1, B3, B6, and biotin, and contains Vitamin C. The launch is supported by a £3 million ($4.1 million) ad campaign running on TV, video-on-demand, and social media platforms.

Oat Milk Joins Almond In Coca-Cola’s Expanding Simply Portfolio

Two months after launching Simply Almond, Simply Oat has joined the company’s growing array of plant-based dairy alternatives. The lactose-free, vegan, gluten-free, and non-GMO, oat milk offerings – available in original, vanilla, and creamy flavors – are made with oat extract, oat flour, filtered water, cane sugar, natural flavors and salt. The original variety contains 80 calories, four grams of sugar and two grams of protein per 8-oz serving. The vanilla version features vanilla extract, and creamy includes sunflower oil and is designed for use in coffee beverages because it has a “rich texture that foams well.” All are sold in 46-oz carafes. 

Coca-Cola Reorganizes European Business Units

The new Europe division, combining Coke’s Western Europe and Central and Eastern Europe divisions, will be managed by Nikos Koumettis and will include more than 40 countries, from Great Britain to Russia. The reorganization, part of the company’s strategic transformation plan to accelerate growth after the pandemic, has been official since April 2.

Simplified Packaging Updates Coke’s “One Brand” Design Strategy

The Atlanta-based company’s simplified packaging design – launched in February and the first since the debut of the “One Brand” package theme – is being implemented across its Coca-Cola, Coca-Cola Zero Sugar, and Diet Coke brands. According to the company’s in-house global design team, the starting point of the design work was the “universally-recognized” Coca-Cola red. The bright hue signals “authentic, delicious and refreshing.” The color scheme features white type on red for Coca-Cola, black on red for Coca-Cola Zero Sugar, and red on silver for Diet Coke.

Dr Pepper Snapple Group

Keurig Dr Pepper Commits To Slashing Use Of Virgin Plastic

The third largest non-alcoholic packaged beverage company in North America, which used 208,000 metric tons of plastic packaging in 2018, has agreed to cut its use of virgin plastic for packaging by 20 percent by 2025. Citing new data on the growing plastic pollution problem, Berkeley, Calif.-based nonprofit foundation As You Sow filed shareholder proposals with ten leading consumer goods companies and retailers for 2021, including Keurig Dr Pepper, calling for commitments to reduce use of plastic packaging. KDP told As You Sow it will cut virgin plastic by 20 percent by using more recycled content, eliminating unnecessary material, redesigning packaging, and exploring reuse models.

Dr. Pepper Hops Onto The Zero Sugar Bandwagon

The company announced Dr. Pepper Zero Sugar in three flavors on its social media platforms noting that “the Zero you've been waiting for... is finally here." Available in original, cherry, and cream flavors, the sugar-free variants are being delivered now to national retailers. Last August, fans looking for Dr. Pepper found empty shelves at local supermarkets. Some blamed the situation on an aluminum can shortage caused by unprecedented demand for the eco-friendly containers. Others, however, blamed big beverage companies for stockpiling aluminum. 

Nestle

Nestlé Introduces Non-Dairy Milo Chocolate Malt Drink In Asia

The new version, which replaces milk with almond and soy but retains the original malt and cocoa, will be initially launched this month in Malaysia, followed by several other countries in Asia. Nestlé introduced a plant-based Milo powder in Australia last year. Nestlé Malaysia has also unveiled plant-based versions of Nescafé Dairy Free Almond Latte and Nescafé Dairy Free Oat Latte. Most recently, the firm introduced a range of plant-based Nescafé and Starbucks lattes in Japan.

Say Hello To BlueTriton Brands

The name change for the Stamford, Conn.-based bottled water company, formerly known as Nestlé Waters North America, is one of the last steps in its acquisition by One Rock Capital Partners and Metropoulos & Co., from Nestlé S.A. Triton, son of sea god Poseidon and goddess Amphitrite, is also a god of the sea in classical Greek mythology, according to the company, so the name reflects the company's role as a provider of fresh water. In the coming months, the company says it will unveil additional branding changes including a new corporate logo, website, and social media channels. BlueTriton Brands sells Poland Spring water, Splash, and Pure Life. The company also owns and operates ReadyRefresh, a beverage delivery service. 

Other Companies

New Functional White Teas Include Turmeric-Derived Compounds

Developed by two recent college grads and a health products entrepreneur, Happy Being white teas contain a 50-mg dose of pterostilbene, an antioxidant compound found in blueberries and similar to resveratrol but more bioavailable. Other ingredients include a compound branded as Turmacin that is rich in the anti-inflammatory tumerosaccharides of the turmeric plant; a green tea extract supplying 35 mg of EGCG per serving; and a one-gram dose of elderberry fruit powder for immune support. The white teas are available at $5 a bottle (25 calories) in peach rose, blueberry raspberry, and lemongrass mint flavors, iin 12- and 24-packs online and by subscription.

Start-Up Launches Functional Energy Shot With Adaptogens, Mushrooms

The Tampa, Fla.-based herbal energy shot company’s two-ounce functional Woke Up! beverage, available in a berry flavor, is formulated with adaptogens, herbs, mushrooms, vitamins, and amino acids. The ingredients are said to improve nerve function, concentration, brain function, immunity, memory, and vitality, as well as aid in weight loss, decrease stress, and fight fatigue, the company said. Ingredients include lion’s mane mushrooms and cordyceps (parasitic fungi), ashwagandha, vitamins B6 and B12, rhodiola, L-theanine, and stevia. The shots deliver 225 mg of caffeine sourced from yerba mate and guarana. The drinks are sugar-free, vegan, gluten-free, soy-free, and non-GMO.

FloWater Enters Consumer Market With Aluminum-Bottled Water

The Denver, Colo.-based provider of “touchless” water refill stations to companies, schools, and concert venues is introducing FloWater in recyclable half-quart aluminum bottles. The on-the-go aluminum bottles use an advanced filtration and purification technology, including reverse osmosis, that removes up to 99.9 percent of all impurities, viruses, heavy metals, and microplastics, while re-mineralizing and alkalizing the water. A coconut carbon filter “finishes” the water. FloWater on-the-go is available in 16 fl. oz. aluminum bottles and offered as singles or in nine-packs online and soon at select U.S. retailers.
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