Coca-Cola
Coca-Cola Brazil is launching two new beverages this fall. The first is coconut water under the label Del Valle in three flavors: traditional coconut water, coconut water with mango, and coconut water with passion fruit. The drinks, containing up to 20 percent juice, are made from Brazilian coconuts, contain no preservatives, and are available in 200 ml and one-liter Tetra Paks. The company also launched Yas, a natural fruit fizzy drink made with sparkling water, fruit juice, and natural aromas. Yas contains no sugar or other sweeteners, and no artificial colors or preservatives. Released seven months earlier than expected and developed exclusively for the Brazilian market, the beverage comes in 250 ml glass bottles in three flavors: apple and black tea, orange and passion fruit, and grape).
Coca-Cola and its Australian business unit Coca-Cola Amatil will jointly acquire a 45 percent stake in Made Group, a maker of cold-pressed juices, high-protein smoothies, probiotic milk, yogurts, coconut water, and cold-brew coffee. Top brand names include Cocobella, Roekby Farms, and NutrientWater. Made Group will continue operating independently, but will be backed by Coca-Cola Australia and Coca-Cola Amatil to expand its market reach and distribution. Made Group co-founder says the company is already planning to build a 30,000 square meter state-of-the-art production facility in Melbourne.
GLOE Brands of California has partnered with privately owned bottler Liberty Coca-Cola Beverages (Philadelphia, Pa.) to distribute its portfolio of functional organic sparkling beverages on the East Coast. GLOE Sparkling drinks contain ingredients like turmeric, ginger, and aloe. The GLOE lineup includes Aloe GLOE available in four flavors – crisp aloe, coconut, lemon, and grape – and GLOE Sparkling, available in turmeric blood orange, ginger lemon and aloe fuji apple and pear. All of the beverages are low in sugar, certified organic and non-GMO. Liberty serves markets in N.Y., Pennsylvania, and N.J.
Nestle
According to a Kommersant report, Russian investment firm Alfa Group may be selling its controlling interest in one of the country’s largest water producers, IDS Borjomi, to Nestlé, although Coca-Cola has reportedly expressed interest in it. Alfa Group acquired its stake in 2013 from the Boris Berezovsky Foundation and the heirs of Badri Patarkatsishvili. The deal could be worth as much as $630 million. IDS Borjoni’s Holy (or Sacred) Source brand accounts for almost 10 percent of the Russian drinking water market. Kommersant is a Russian national daily newspaper reporting mainly on politics and business.
Nestlé Malaysia plans to spend $24 million to expand a factory on the Malay Peninsula's southwest coast that makes the popular chocolate and malt beverage powder Milo. The plant expansion will make it the world's largest Milo manufacturing center. Other Nestlé factories in the region will be consolidated at the expanded Chembong facility, which will serve domestic and international needs. It was also announced that multinational dairy business Lactalis will acquire Nestlé's Petaling Jaya (PJ) factory in Malaysia as well as Nestlé's market-leading chilled dairy business for $37.4 million.
Other Companies
Austrian RTD meal replacement beverage Saturo has launched in the U.S. where the main competitor is Soylent. The company says it is introducing two of its most popular flavors to the American market, , chocolate and vanilla in 330 ml bottles (330 calories per bottle) available as a package of eight on Amazon. Each bottle contains 26 vitamins and minerals, fatty acids, carbohydrates, fiber, and protein. Saturo is entering the competitive market hoping to define themselves by flavors, taste, and being non-GMO. They are targeted at individuals with busy schedules, such as office workers, sports enthusiasts, students or gamers. As the U.S. customer base expands, the company says it will introduce more of its products to the U.S. market.
Austin, Tex.-based High Brew Coffee has introduced a line of 11-ounce Triple Shot cold brew cans containing three times the natural caffeine as a cup of coffee. The products – available in espresso, vanilla, black, and chocolate + protein – will roll out to the convenience channel in early 2019. The coffee is brewed from 100 percent Direct Trade Arabica beans from Colombia; each can contains fewer than 200 calories. The 11-ounce Triple Shot cans will be sold exclusively through the convenience channel for $2.99.
Canadian start-up Hōjicha Co is betting the ranch that beverages based on hōjicha, a type of Japanese green tea that is roasted rather than steamed, will become profitably popular. The company is devoting all of its resources to sell only hōjicha products to the North American and Asian markets. It recently launched two loose leaf tea products – Hōjicha Dark Roast (premium grade green tea) and Hōjicha Gold Roast. The sourcing of tea leaves and packaging process are handled in Kyoto, Japan. Co-founder Francois Mathieu says the tea’s popularity in the future is certain: “it is inevitable that hōjicha will become one of the next biggest tea trends in the coming years.” Possible markets for the tea include the U.S. and Canada, though it is already available in Japan, China, Hong Kong, and Singapore. Hōjicha is made up of leftover tea leaves, stems, stalks, and twigs that are roasted over charcoal, removing almost all of the caffeine.
Glanbia Performance Nutrition, which owns the brands Optimum Nutrition, Isopure, BSN, thinkThin, and others, says there is untapped growth in the crowded RTD beverage space and two-thirds of C-store shoppers are dissatisfied with the energy drink offerings available. On top of that, consumers want more functionality, more natural sources of caffeine, more protein drink options, fewer carbs, less sugar and new flavors. With all that in mind, Glanbia showcased at the recent National Association of Convenience Stores show the latest additions to its beverage portfolio, including ON’s Essential Amino Energy Sparkling + Electrolytes, which delivers caffeine from tea leaves and coffee beans as well as amino acids and electrolytes. Also in the spotlight: Isopure Zero Carb 20G protein beverage containing zero sugar and zero fat. The company says “both have the potential to disrupt the traditional energy and protein categories.”
Juice company Capri Sun Group, owned by German firm Rudolf Wild Ltd, has acquired 85 percent of the shares of All I Need, an Austrian beverage start-up that produces organic tea beverages such as White Tea and Green tea, sold throughout Austria. The remaining 15 percent of the shares will be retained by Thomas Miksits and Alexander Jiresch, who founded the company in 2010. Capri Sun has global production or distribution agreements with Kraft Foods, Coca-Cola, Mondelez International, and other companies.
U.K. drinks maker Botanic Lab, which specializes in functional plant-based drinks, has introduced a sour cherry tea beverage containing the non-psychoactive compound cannabidiol (CBD) found in the cannabis sativa (marijuana) plant. CBD has been found to reduce anxiety and alleviate other symptoms. The beverage will be available in premium bars and restaurants in the U.K. at between $3.30 and $5.20 a serving. Coca-Cola has generated some buzz in CBD-infused beverages when it was it was reported that the company was in talks with Aurora Cannabis in Canada.