Coca-Cola
Coca-Cola’s Bottling Investments Group (BIG) announced it is taking control of bottling operations in the Philippines after Mexico’s Coca-Cola FEMSA said it would divest its 51 percent stake in Coca-Cola Philippines after a five-year stint. FEMSA has been dealing with labor problems in the Philippines since late 2016, and there are unconfirmed reports that the company has had a tough time complying with a new tax reform law that increased levies on sugar-sweetened beverages. BIG works to ensure that global bottling operations receive the appropriate investments and expertise to succeed. According to Coca-Cola, the takeover would ensure a smooth transition of the Philippine bottling operations for customers, business partners, consumers and workers.
Coca-Cola is abandoning the black color of its Coke Zero Sugar packaging in favor of the red associated with the flagship Coke drink. The idea is to unify the image of its sugar-free offering to encourage consumers to give the more healthful version a try. The various versions will be distinguished by different colored caps to negate consumer confusion. In the U.K., the company has launched a $6.5 television campaign with the theme “One Way or Another” and a seven million-can sampling campaign. Coca-Cola Zero Sugar, launched in 2016 now accounts for 58 percent of the total volume of Coca-Cola sold in the U.K.
Nestle
Stamford, Conn.-based Nestlé Waters announced that carbonated mineral water brand Perrier has introduced a line of Perrier & Juice drinks in the Los Angeles area. The new products feature Perrier mineral water mixed with fruit juices and a “touch of sugar.” Three flavor combinations – strawberry & kiwi, peach & cherry, and pineapple & mango – are available, all enhanced with apple and lemon juices. The beverages are being sold in 8.45 fl oz slim can four-packs and 11.15 fl oz sleek cans at select retailers in the Los Angeles area. On August 18, the company sponsored what it called a Perrier Gym & Juice pop-up at The Americana, a shopping, dining, entertainment and residential complex in Glendale, California, featuring five “hyped-up Y7 Vinyasa sessions,” a Perrier & Juice drink bar, live DJs, swag giveaways, and “photo experiences.”
Other Companies
N.C.-based RTD cold brew and cascara maker Slingshot Coffee has introduced canned coffee sodas in two flavors: black cherry cola and citrus vanilla cream. The debut of the new products coincides with the opening of a 13,000-square-foot cold brewery in Raleigh that includes state-of-the-art equipment, an R&D lab, and expanded office space. The new coffee sodas are sweetened with fruit juice and cane sugar. An eight-ounce $2.99 can has 60 calories and a third of the sugar of other sodas.
Florida-based juice company Natalie’s Orchid Island has debuted a functional sports-recovery formulation containing juice from cucumbers, jalapeno peppers, apples, and lemons. Cucumber Jalapeno Juice is low in sugar, and contains 60 calories per eight-ounce serving and no added sugars or artificial ingredients. According to the company, the beverage contains capsaicin from jalapenos, associated with weight loss, boosted immunity, and pain relief. Cucumbers are said to be a detoxifying agent. In addition to its sports-recovery benefits, the drink is also “a great tasting, low calorie, post-workout cocktail mixer.”
Year-old functional apple cider vinegar shot maker Ethan’s is expanding its portfolio to include medium chain triglyceride (MCT) beverages. Launched in Whole Foods Market in July, the new four-SKU MCT Shot line includes coffee, matcha, orange cacao, and turmeric ginger varieties. Each contains a base of eight grams of MCT oil with added organic ingredients. The coffee and matcha flavors are caffeinated. The products, available exclusively at Whole Foods nationwide until November 1, retail for $3.99 per two-ounce bottle, a dollar higher than the apple cider vinegar line because of more expensive ingredients. MCT oil has emerged as a rising trend in ready-to-drink, especially keto diet, beverages.
Thai energy beverage company Carabao Group, whose mission is to become the top energy drinks provider in he country over the next three years, has completed a $266 million production center to meet growing demand for energy drinks at home and abroad. Carabao, whose brands include Carabao Dang and Carabao, believes it can secure 30 percent of the local energy drinks market by 2021. The large and growing market has an estimated value of $1.1 billion. According to the company’s research, more than eight million people in Thailand consume energy drinks, 19 percent of whom live in Bangkok, 49 percent in rural provinces and 32 percent in other urban areas. The new production facility has a glass bottle plant, an energy drinks bottling plant, and an aluminum can plant that has a full production capacity of 1 billion cans a year.
Canadian dairy cooperative Agropur’s biPro brand of sports nutrition drinks has added a protein water line for the Canadian market. A 500ml bottle in the biPro Protein Water range contains 90 calories and 20 g of protein, and is available in three flavors: lemon, berry and orange + caffeine. The sugar-free beverages are flavored with stevia and other natural flavors and are lactose-free and gluten-free. The protein is sourced from whey protein isolate. Though individual 500 ml bottles (C$3.49) are available now, cases of 12 will be available soon.
Florida-based Sneakz Organic has hurdled a major obstacle to doing business in China. The company, a maker of vegan protein powders and vegetable-based milkshakes, has obtained organic certification from the Chinese government, and will begin shipping its milkshakes there in September. The company will begin shipping its milkshakes, Meal2Go nutrition powder, Kids Vegan Daily Nutrition Smoothie, Meal Replacement Shake, Vitamins On The Go, and Vegan Protein to China in the fourth quarter of 2018 and the first quarter of 2019. Sneakz products contain no GMOs antibiotics or synthetic hormones, and no artificial flavors, colors, sweeteners, or gluten. Sneakz is also targeting Malaysia by end of 2018 and Singapore, Indonesia, Vietnam, India and Korea by Q2 2019.
Nielsen data reported by Wells Fargo Securities show snack and beverage sales up five percent in the four weeks that ended August 11. Coca-Cola’s beverage dollar sales rose 3.6 percent, led by 3.4 percent growth in total carbonated soft drink (CSD) sales. Sprite Zero sales were up 10.6 percent, and Coca-Cola Zero sales rose 17 percent. The company’s low-calorie carbonated soft drink portfolio grew 7.1 percent, compared to 4.1 percent for Keurig Dr Pepper (KDP) and one percent for PepsiCo. Coke’s bottled water sales grew 4.2 percent in dollar sales on a two percent average price increase. PepsiCo’s sparkling water brand Bubly gained 4.1 percent in dollar share of the sparkling water category over the four-week period, outpacing Coca-Cola’s Topo Chico. Sales of Nestlé Waters NA sparkling flavored water brands grew 27.2 percent, led by a 48.1 percent increase for Poland Spring on an average unit price increase of 10.1 percent.
Campbell Soup Company announced it is adding another variant in its line of vegetable- and fruit-based beverages, to be introduced solely on Amazon and Walmart.com on August 23. V8 +Hydrate will reach store shelves in November at a suggested retail price of $4.99 for a six-pack of 8-ounce cans. According to one report, Campbell’s V8 +Hydrate is targeting both the sports drink market and flavored waters, while tapping into several trends, including the growing popularity of functional and plant-based products, which account for nearly 20 percent of total U.S. food and beverage dollars. The new drink gets natural electrolytes from sweet potato juice, and is blended with natural fruit flavors (strawberry cucumber, coconut watermelon, and orange grapefruit). It is vegan-friendly, non-GMO, gluten-free, has no artificial sweeteners or added sugar, and delivers 45 calories per 8-ounce can.