We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.

Beverage Innovation

Tracking The Drinks Marketplace


Aujan Coca-Cola Debuts Juice Drink CombiblocMini Carton Packs

The Saudi beverages company has introduced its homegrown 100 percent juice drink for the first time in SIG’s combiblocMini carton packs, 200 ml and 125 ml. The company says it is leveraging the flexibility of SIG machines to fill a wide range of 100 percent juices in multiple volume sizes on one SIG filling machine, the CFA 124. Rani will be available in orange, apple and mango flavors with no added sugar or water, preservatives, or flavorings. SIG Combibloc Obeikan, a joint venture of SIG Combibloc (Switzerland) and the Obeikan Investment Group (Saudi Arabia), provides systems and solutions for aseptic packaging and filling machines. 

Coke Ends Involvement With Nonprofit Sugar Booster

The Atlanta-based beverage company has ended its membership – globally, regionally, and at the country level – with the International Life Sciences Institute, a group created in 1978 by a former Coca-Cola executive to influence government health and nutrition policy around the world. The company’s decision was made after a routine review, the company said without elaboration. ILSI still lists companies such as PepsiCo Inc. and Kellogg Co. as members, but did not respond to requests from Bloomberg as to whether its membership rolls are up to date.

ZICO Founder Buys Brand Back From Coca-Cola

The venture capital fund founded by ZICO Coconut Water visionary Mark Rampolla has purchased the brand back from Coca-Cola. A new company, named ZICO Rising (Long Beach, Calif.), will be nestled among the portfolio brands of Los Angeles-based PowerPlant Ventures, which has hired industry veterans Thomas Hicks and Alan George to be CEO and CFO, respectively. The two worked together at both Naked Juice and Monster Energy’s Natural Division. ZICO, created in 2004, was acquired by the Coca-Cola Company in 2013. Terms of the resale deal were not disclosed.


Monster Beverage Corp. Names Hilton H. Schlosberg Co-CEO With Rodney Sacks

The Corona, Calif.-based energy drink company said Schlosberg has resigned his positions as president, CFO, COO, and secretary. In addition to being co-CEO, Sacks will continue as chairman of the board; Schlosberg will continue as vice chairman of the board. The company also announced that Thomas J. Kelly was elected by the board as CFO of the company, succeeding Schlosberg, who has held senior leadership positions with the company for more than 30 years.

Other Companies

Boost Drinks To Distribute Rio Soft Drinks

The U.K.-based energy drinks brand Boost says it is partnering with brewery Hall & Woodhouse to market, sell, and distribute Hall’s Rio soft drinks brand (Dorset) beginning in February. “Manufacturing strategy, customer base and a passion for the independent convenience channel make for a natural fit,” said Boost Drinks CEO Simon Gray. Rio soft drinks – tropical and tropical light, both with orange, guava, apricot, mango, and passion fruit in lightly sparkling spring water – contain ten percent fruit juice.

Barr Soft Drinks Introduces New Flavors

The Scottish company’s KA brand is introducing three new flavors designed to “drive further shopper demand for the KA carbonates range.” Tropical Krush, strawberry soda, and citrus crush will be available beginning in February in 79p ($1.08) price-marked 330 ml cans. Barr says the KA brand is worth more than £15m ($20.5) and is “showing impressive growth year on year.” The year-long launch campaign will be supported by a range of branded POS tools and a partnership with online grime music platform GRM Daily that is set to reach nearly seven million consumers.

Chobani Unveils RTD Coffee Lineup

The Norwich, N.Y.-based Greek yogurt and oat milk maker’s Chobani Coffee line comprises is ready-to-drink cold brew coffees that feature Chobani's oat milks and dairy creamers. The new beverages are made from single origin 100 percent Arabica beans. The coffees will be available in four flavors: Cold Brew Pure Black (no sugar, no dairy); Cold Brew with Sweet Creamer and Cold Brew with Vanilla (each made from farm-fresh milk); and Cold Brew with Oatmilk (made with gluten-free oats). The suggested retail price for Chobani Coffee will be $4.49 per 32-ounce multi-serve or 2/$7 on promotion. The cold brew coffees are made with Tetra Top packaging, making them widely recyclable in the U.S.

Squeeze Dried Adds Functional Beet-Based “Juicing Alternative”

The San Diego, Calif.-based start-up says its “We Got The Beets” powdered beverage boosts nitric oxide content providing more energy, detoxification, boosts the immune system and improves cognition. Each serving contains a full serving of beetroot alongside ginger, raspberry, cranberry fiber, and lemon and mixes easily with 8-10 oz of water. The powder-filled pouches contain no sugars and only five calories per serving. “We Got The Beets” is available on the Squeeze Dried website, Amazon and Walmart.com.

Boomi Coffee Launches In U.S. With New Variant

The Atlanta, Ga.-based instant coffee brand has added Araku Boomi Instant Coffee, a beverage made from 100 percent Arabica beans grown by tribals in the Eastern Ghats of Andhra Pradesh in India. Available in a 3.5 oz. glass jar, you can get it online from the company’s store or Walmart.com. You can also look for it in local grocery stores.

GBS Launches Energy Shot In Eco-Friendly Packaging

The New York-based commercial arm of InterContinental Beverage Capital (IBC) is introducing an innovative beverage package with the launch of the energy shot brand PEP300, a 12-calorie dietary supplement that contains 230 mg of caffeine and vitamins B3, B6 and B12. It will be available in a two-ounce pouch. GBS spokesmen said PEP300’s pouch uses 75 percent less material than the conventional PET bottle, is bio-degradable, and “helps to reduce carbon emissions and greenhouse gases.” The beverage will be available in mango, mixed berry, and lychee flavors online and in Walmart.. 

Molson Coors/HEXO JV Launches Sparkling CBD Water In Colorado

Denver-based Truss CBD USA’s Veryvell is a line of non-alcoholic hemp (non-psychoactive)-derived, adaptogenic sparkling CBD waters containing zero calories and zero sugar. The beverage is available to Colorado consumers both online and at select retailers in the state in three flavors: Focus (Grapefruit Tarragon), Mind & Body (Strawberry Hibiscus) and Unwind (Blueberry Lavender).  Verywell is sold in individual 12-oz cans, four-packs, online-exclusive eight-packs and 12-pack variety packs. Suggested retail price for a 12-oz can of Veryvell is $3.99 and $14.99 for a four-pack.
This is an image-free monthly sample. Contact us to get something focused on your business at the frequency you want…